I’m Jasdev Dhaliwal. I’m a digital marketer, technologist, and storyteller. Over the past decade, I have been helping brands such as Microsoft, Avast, and AVG Technologies build customer-first social media strategies to connect, communicate, and engage with customers.
While I’m passionate about building global strategies I am also a do-er. I’m not afraid to roll up my sleeves to ensure tactics are delivered flawlessly. My framework focuses on four core areas: storytelling, content marketing, community building, and outreach. Working with product teams, I’ve built campaigns that are designed to trigger engaged users into paying customers. This approach has won awards from Computer Weekly, Incite Group, and Socialbakers.
I’m originally from the United Kingdom and I now call California home. I hold a B.Sc. with an honors degree in Information Systems and graduated with an MBA from London’s Brunel University.
Outside of work, you’ll find my key writing interests on this website, covering a variety of topics ranging from life hacks, apps, and productivity tools. I also share a number of book summaries that I’ve written from books that I have ravished.
Finally, you can follow me as @Jas on Twitter and connect with me on LinkedIn.